Advent Talent Group
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https://www.adventtalentgroup.com
https://www.adventtalentgroup.com
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Category Marketing Manager
Location: On-site in Rogers, Minnesota
Employment Type: Full-Time, Direct Hire
Compensation: Competitive salary range of $74,000 – $115,000
Travel: 25% travel
A leading manufacturer of fluid and material handling equipment is seeking a strategic and results-driven Category Marketing Manager to lead high-impact marketing initiatives. This pivotal role is responsible for shaping the long-term vision, driving product adoption, and executing go-to-market strategies that align with global business objectives. This position offers exceptional opportunities for career growth within a collaborative, innovation-driven environment.
Responsibilities
Strategic Planning & Execution
Qualifications
Benefits
Eligible employees enjoy a comprehensive benefits package, including:
Equal Opportunity Employer
Advent Talent Group is an Equal Opportunity Employer. We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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Category Marketing Manager
20500 David Koch Ave Rogers, MN 55374 US
Job Description
Category Marketing Manager
Location: On-site in Rogers, Minnesota
Employment Type: Full-Time, Direct Hire
Compensation: Competitive salary range of $74,000 – $115,000
Travel: 25% travel
A leading manufacturer of fluid and material handling equipment is seeking a strategic and results-driven Category Marketing Manager to lead high-impact marketing initiatives. This pivotal role is responsible for shaping the long-term vision, driving product adoption, and executing go-to-market strategies that align with global business objectives. This position offers exceptional opportunities for career growth within a collaborative, innovation-driven environment.
Responsibilities
Strategic Planning & Execution
- Develop and maintain a comprehensive 5-year category roadmap aligned with organizational strategies
- Conduct extensive market research and Voice of Customer (VOC) studies to uncover customer needs and growth opportunities
- Create and implement global marketing strategies with clear, measurable KPIs
- Identify and prioritize high-value customer segments for maximum impact
- Present strategic recommendations and business cases to senior leadership
- Define and manage comprehensive product brand identity for category products
- Lead global product launch strategies and ensure flawless execution
- Craft compelling value propositions and messaging frameworks that resonate with target markets
- Collaborate on thought leadership initiatives, integrated campaigns, industry events, and content development
- Manage product naming strategies and ensure consistent global messaging
- Perform comprehensive Voice of Customer research and competitive analysis
- Develop detailed buyer personas, customer journey maps, and market segmentation strategies
- Leverage data insights to guide product development and marketing strategies
- Conduct pricing analysis and support Customer Requirements Document (CRD) development
- Identify new applications, products, markets, and potential acquisition opportunities
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field
- 3+ years of experience in marketing, with a focus on category or vertical market development
- Must have experience within the following areas or adjacent industries:
- Construction & Building Materials
- Industrial Coatings & Chemicals
- Industrial Equipment & Fluid Handling
- Strong cross-functional collaboration and communication skills
- Analytical mindset with experience in data-driven decision-making
- Willingness to travel up to 25% (domestic and international)
- Experience in global B2B or industrial marketing
- Familiarity with fluid and material management equipment
- MBA or equivalent advanced degree
Benefits
Eligible employees enjoy a comprehensive benefits package, including:
- Medical and dental insurance
- 401(k) retirement plan with company match
- Employee stock purchase plan
- Tuition reimbursement
- Additional wellness and financial benefits
Equal Opportunity Employer
Advent Talent Group is an Equal Opportunity Employer. We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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Discover exciting job opportunities in the vibrant area around Rogers, Minnesota! Set against the stunning backdrop of the Land of 10,000 Lakes, this region offers a perfect blend of opportunity and charm for job seekers. From the charming boutiques and cafes of downtown Rogers to the beautiful natural landscapes of Crow-Hassan Park Reserve and the nearby Elm Creek Park Reserve, there's something here for everyone. Immerse yourself in the local culture by catching a show at the historic Rogers 18 Theatre or exploring the exquisite artwork at the Fox Hollow Art Gallery. With a thriving community, delectable cuisine, and close proximity to professional sports teams like the Minnesota Twins and Vikings at Target Field and U.S. Bank Stadium, Rogers, Minnesota, is the ideal place to grow your career and enjoy a fulfilling life. Explore our job listings today and take the first step towards a rewarding future in this charming region!